Marketing Reporting: KPIs, Tools and Templates To Consider in 2024
If you’re thinking about automating or integrating your marketing reports, make sure you have a workflow you’re happy with first. Here’s a guide to get you started with digital marketing reporting.
Facebook Custom Audiences in 2024: A Detailed Overview
Here’s everything you need to know about creating and optimizing custom audiences in Facebook for your marketing reporting needs in 2024.
How to Leverage Facebook Insight Reports for Better Customer Engagement
Facebook Insights is full of data you can use to gauge the effectiveness of your marketing campaigns. Here’s how you can use that data to build detailed reports for your team.
Mastering Facebook Video Insights: A Comprehensive Guide to Elevate Your Marketing Strategy
Here’s everything marketers need to know about optimizing, enhancing and reporting on your Facebook video ad strategy
How to Leverage Facebook Ads Reports for Better Customer Engagement
Facebook Ads are a powerful way to get your campaigns seen, and they have built-in reporting features marketers need. Here’s how it works.
How to Run a Google Ads Remarketing Campaign
Here’s everything you need to know about setting up your own Google Ads remarketing campaign in 2024. Retargeting is easy when you know how.
How To Create a Stellar Marketing Plan
A marketing plan is an essential part of ensuring any marketing campaign’s success. Here’s a step-by-step guide to creating yours.
How To Set up Conversion Tracking in Google Ads
With Google Ads, you can track conversions to gauge the success of your marketing campaigns. Here’s how it’s done.
Google Ads Reporting: The Trick for Better Marketing ROI
Google Ads is an incredibly powerful marketing channel, but you need accurate reporting to get the best return on your investment. Here’s how.
Marketing Data Visualization Tools: Trends You Can’t Ignore in 2024
With a myriad of data visualization tools available for marketing reporting, picking the best fit isn’t easy. Here’s what you need to know.
A Simplified Guide to Segments in Google Analytics 4
Here’s a simple, scannable guide to setting up your segments in GA4 with tips and insights from Google’s own experts.