The 11 Best Power My Analytics Alternatives
The market for analytics tools is quite saturated. Some tools are branded for specific organization sizes, some work in tandem with specific project management tools, and some are designed for certain users like data workers and engineers. It’s tough to know where to start.
Power My Analytics has grown to become a platform trusted by many. But does it have all of the features your specific team needs? It’s important to consider what your team’s data needs are now, and what they might be in the future.
In this guide, you’ll find 11 of the best Power My Analytics alternatives, so you can find the perfect tool that scales with your organization.
Unito
How it works
From marketing reporting to ticket triage to data migration, Unito is an alternative that works as a catch-all integration tool. It offers two-way syncing and deep field mappings all within a no-code setup. All your important analytics can be synced into the source of truth of your choice with live updates, so your team can save time and gain visibility where it counts.
Things to consider
While Unito doesn’t support syncing with every tool out there yet, you can inquire about the developer platform, which will give you options for building your custom integration in-house with Unito’s support.
Cost
Unito offers a 14-day free trial. Each plan comes with unlimited users and unlimited changes, with the first plan starting at USD 99/month to sync 1,250 items.
Notifii Connect
How it works
Notifii Connect is a central communications data hub. Outbound marketing is made easy with mass emails and SMS messages to prospects and clients. Activity tracking, reports, and analytics and engagement tracking are some of the key features of Notifii Connect.
Things to consider
While the analytics and tracking are easy, this tool is limited to outbound communication stats, as they mostly push emails and SMS messages.
Cost
Notifii Connect does have a free trial, and paid plans start at USD 99/month.
Funnel
How it works
Funnel is a leading marketing data hub. Funnel allows users to store, organize, and visualize marketing data. This is a no-code solution that offers features like campaign analytics, data migration, KPI monitoring, and more.
Things to consider
Funnel does not allow scheduled reporting, and does not support transformative data. It also does not support SQL database analytics which could be a blocker for your team.
Cost
There’s a free version and free trial for Funnel users. Paid plans start at USD 120/month.
Semrush
How it works
Semrush is a popular marketing analytics tool, offering 55 add-on products in their toolkit. Toolkit examples include SEO audits, keyword research, link-building, paid advertising, and website monetization.
Things to consider
Semrush offers many categories of tools for marketers, but not many tools are offered in those categories. What some users may find handy in one tool category, they may find lacking in another.
Cost
Semrush has a free version and a free trial for users to try. Paid subscriptions start at USD 129.95/month.
ClicData
How it works
ClicData combines data and business intelligence tools into one source of truth. It offers a powerful sync engine with a simple interface for non-technical users. They support things like collaboration tool syncing, data visualization, and analytics reporting.
Things to consider
ClicData does not offer forecasting, and the templates are rigid in customizability.
Cost
While there is no free version, ClicData offers a free trial, with paid subscriptions starting at USD 300/month.
Domo
How it works
Popular data platform Domo provides user-friendly dashboards and apps for marketers. With features like quick syncing, “what if” scenarios, conversion tracking, data extraction, and analytics reporting, Domo almost has it all.
Things to consider
Unfortunately, there’s low customizability with Domo, and management of this tool will require users with strong SQL knowledge.
Cost
Users can sign up for Domo’s free trial, or pay $300 for 300 “pay as you go” credits.
Swydo
How it works
Swydo’s specialty is reporting and analytics monitoring for marketers. Swydo covers popular analytic tools but you can also import a CSV for third-party data reporting as well. Campaign tracking, multi-channel attribution, reporting, and KPI monitoring are just some of the features they offer.
Things to consider
There are limited graph and dashboard capabilities with Swydo. It’s not a very visual tool for users.
Cost
Subscriptions start at USD 49/month, or you can sign up for their free trial to test it out.
MailerLite
How it works
MailerLite is a popular email marketing platform. They offer newsletters, landing pages, and simple website templates. With Mailerlite, users can measure web performance with detailed data monitoring. Key features include data import and export, email tracking, dashboards, and SEO optimization.
Things to consider
Oftentimes tools that mass-produce emails or other copy run into issues with uniform formatting. Mailerlite is no exception.
Cost
Users can start a free trial or hop on the free version of Mailerlite. Subscriptions start at USD 9/month.
Writesonic
How it works
Writesonic is an AI-powered writing platform and analytics tool. Content writing, SEO optimization, ads, and landing page generators are highly-used Writesonic features. This is a great tool for content and digital marketers alike.
Things to consider
As far as analytics goes, Writesonic is limited to content-related analytics, and does not support other types of data tracking.
Cost
There’s a free plan available for users, or you can hop on a paid plan for USD 16.67/month.
Buffer
How it works
Buffer is a social media management software. If you’re looking to plan, build strategies, or report on social media analytics, Buffer could be for you. Users can track engagement results, campaign results, and they even offer a few integrations.
Things to consider
Data tracking is surface-level with Buffer, and like with most social media tools, Instagram post scheduling is manual.
Cost
Buffer offers both a free trial and a free plan. Paid plans start at USD 6/month.
Mailchimp
How it works
Mailchimp is easily one of the most popular email marketing and automation tools. Mailchimp offers multichannel campaigns from one place, with activity dashboards and trackers, campaign planning and management, conversion tracking, and live data.
Things to consider
Email formatting is rigid and difficult to customize in Mailchimp. Template designs are difficult to customize if you don’t have a strong design background.
Cost
Mailchimp is free to try and has a free version. Paid subscriptions start at USD 13/month.
Skip the headache of confusing marketing data
Marketing reporting data comes in many forms. If you’re looking to report on content, ads, campaign results, conversion, KPIs, or another more granular data point, a lot of Power My Analytics alternatives have strong specializations.
However, if you’re looking to have all types of marketing reporting data in one tool your team already uses, consider looking for an integration tool to cover everything.
Shopping for software tools seems daunting, but it doesn’t have to be. To set yourself up for reporting success long-term, there’s only one option: Unito’s integrations.