Sales and Marketing

Your organization needs revenue to keep growing. That’s where your sales and marketing teams come in. Help them grow the bottom line with these tips and tricks.

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How to Set Up a ServiceNow-Salesforce Integration (2 Methods)

ServiceNow and Salesforce are widely used in enterprise-sized organizations, but need an integration to work together. Here are some options.

Salesforce Case Management – Best Practices from A Service Cloud Consultant

Urgency is the name of the game when it comes to Salesforce case management in Service Cloud. The initial response time to a customer’s problem is the most crucial factor, often making the difference between […]

CRM and Pipeline Management for Content Marketers: Measuring Success with Lauren Lang

How does content marketing impact an organization’s success? How should content marketers think about CRM and pipeline management? These questions are hotly debated across channels where marketers gather to discuss strategies and tactics for helping […]

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Ultimate Guide to Salesforce Opportunities

Salesforce Opportunities allow sales teams to track potential deals until they turn into successful sales. Here’s how.

A logo for Salesforce, representing a guide to Salesforce contacts.

The Ultimate Guide to Salesforce Contacts

Salesforce contacts allow your team to centralize contact information for their sales and marketing efforts. Here’s how that works.

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How to Set Up a Salesforce→Outlook Integration (2 Methods)

Need a Salesforce to Outlook integration? Here are the two best methods for setting this up, including a 2-way sync solution.

How to Integrate Salesforce Asana with Automated 2-Way Updates

Here’s how you can sync Salesforce and Asana easily with a no-code 2-way integration in just minutes flat to align sales and marketing.

Featured image with Logos for Airtable and Trello, representing Unito's guide to syncing Airtable and Trello work items with a 2-way integration.

How to Sync Trello Cards and Airtable Records with Automated 2-Way Updates

Learn how to sync Trello cards with Airtable records through Unito’s two-way no-code integration for professionals.

How to Sync HubSpot to Airtable with Automated Updates

Here’s how to build a report in Airtable based on HubSpot data by syncing tasks, deals, contacts and more with Unito’s 2-way sync.

Salesforce and ServiceNow: Collaborate Without Compromise

Here’s a comparison between Salesforce and ServiceNow for enterprise businesses.

How to set up a Salesforce Google Sheets integration with 2-way sync

Here’s a quick step-by-step guide to sending Salesforce data into a spreadsheet automatically with Unito’s 2-way integration.