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A Simplified Guide to Segments in Google Analytics 4

Here’s a simple, scannable guide to setting up your segments in GA4 with tips and insights from Google’s own experts.

A group of people cheering, representing the all-hands meeting.

The All-Hands Meeting: What It Is and How To Do It Right

The all-hands meeting. Done right, it lets everyone know what’s going on with the business. Done wrong, it’s a bore. Here’s how to keep yours in the former category.

An illustration with a logo for Workato, representing a blog post about competitors.

9 of the Best Workato Competitors

If Workato’s not the platform for you, there are a ton of competitors you can try, including Unito, Tray.io, Outfunnel, and more.

How to Quickly Migrate to Google Analytics 4 From UA

If you haven’t migrated to GA4 yet, you’re missing out on valuable reporting data. Don’t worry, we’re here to help with everything you need to know about switching to GA4.

An illustration of a man at a laptop, representing a monthly reporting template.

What Is a Monthly Reporting Template? (And Some Templates To Help You)

Monthly reporting templates are used by CEOs, team leads, and project managers to share progress with the rest of the business. Here’s how you can use them, too.

Logos for ClickUp and Trello.

Trello vs. ClickUp: Which PM Tool Does Your Team Need?

Not sure how to pick between Trello and ClickUp? Here’s a full guide from Unito that’ll help you make the right choice.

An illustration of a document and a pencil, representing a project brief.

How to Create a Project Brief (With a Template)

No good project can start without a brief. Here’s your guide to writing a project brief that’ll get your work approved and keep it headed in the right direction.

A stack of toppling books stopped by a bookend, representing dependencies in project management

Dependencies: What They Are and How They Affect Project Management

Complicated projects often have dependencies, meaning some tasks can’t be completed until another task is done. Here’s how you can manage these tricky relationships.

Logos for Jotform and Google Sheets, representing a guide on connecting these two tools.

How to Connect Jotform and Google Sheets (2 Methods)

With this guide, you’ll learn how to connect Jotform with Google Sheets using built-in Jotform features and Unito’s integration.

Marketing Data Analytics for Reporting: The Essentials

Mastering marketing data analytics for reporting will put you in the best position to optimize campaign performance, tracking and SEO.

The Best Apps and Tools for Marketing Reporting in 2024

Browse our list of popular marketing apps for analytics, SEO, PPC, as well as CRM tools. We’ll dissect their pros, cons, and best use cases to guide you in making informed decisions for your marketing needs.